Mini pastries and one-bite cakes: how to pack small portions
A mini pastry deserves the same packaging as a whole cake.
The Puratos trend report shows that almost half of Dutch consumers prefer smaller portions, as long as the taste does not suffer. Search volume for "minidesserts near me" rose by 86%, and online conversations about mini tarts grew by 1,500% in the second quarter of 2025. The Korean "one-bite cakes" are also doing well on social media. Bakels describes the same shift and talks about bites of 20 to 30 grams.
One pastry or two: which box fits?
For one pastry or cupcake, choose the box for 1 cupcake in white or pink. A white cake card Ø10 cm fits inside and serves as a base for a tartlet, a mini bento cake or a single pastry, for example. If there are two, use the box for 2 cupcakes in white or pink, with a card under each pastry.
The box for 1 cupcake is 10 cm high, so there is room for a generously decorated pastry. The box for 2 cupcakes measures 200 x 100 x 100 mm and has an extra large window.
Packing small treats
For a party favour or thank-you gift, a compact box works best. These are the options:
| Box | Size | Handy for |
|---|---|---|
| White donut box with shop window | 10 x 10 x 4 cm | 1 donut, 1 thick crumble cookie or a few macarons |
| Pink donut box with shop window | 10 x 10 x 4 cm | same as the white one, in candy cane pink |
| The mini sweets box | Ø130 x 50 mm, crystal clear tube with a gold-coloured cardboard base and loose lid | small pastries, wedding favours, Christmas gifts |
| Sweet box gold | 15 x 15 x 3 cm | donuts and sweets, with a luxurious look |
| Box for 2 macarons | clear box | 2 macarons or a mini cupcake, for example as a wedding favour |
White and pink come in the same size. Pink suits a baby shower, for example.
Cookies: one treat for every theme
A decorated cookie is one of the easiest small treats, because you adapt it to any theme with different decoration, for example a baby shower or Sinterklaas. Pack it individually in a white or pink cookie box of 11.5 x 11.5 x 2.5 cm. The cookie lies flat in the box and shows through the large window in the shape of a shop awning.
Prefer a bag? Place the cookie on a cookie card and slide it into a matching cookie bag. The cookie cards (7 x 21 cm) come in Sinterklaas, Christmas, Halloween and Valentine's designs, among others. You will find them in the cookie cards and cookie bags collection.
Lots of minis at once: let them form a shape
With larger quantities, the insert determines the shape: the mini cupcakes together form a large heart or a Christmas tree. The heart suits Valentine's Day, the Christmas tree the festive season.
- Box for 29 mini cupcakes, heart: the insert has 29 cut-outs of Ø 40 mm in a heart shape, so your order forms one large heart.
- Box for 30 mini cupcakes, Christmas tree: the insert has 30 cut-outs and turns mini cupcakes into an edible Christmas tree.
Boxes for 12 and 24 mini cupcakes
Without a theme, you can choose from the standard boxes for 12 mini cupcakes in white or pink, and for 24 mini cupcakes in white or pink. They have the awning window and belong to the recognisable packaging line with shop window. That way they match other packaging sizes in the same style, such as the cookie and donut boxes above. All the boxes are in the mini cupcake boxes collection.
Bonbons, dates and strawberries in mini baking cups
Present them in one of the boxes above. The cup keeps each piece separate.
You can find mini baking cups in white, ribbed, white, pink and as a white tulip shape.
For a natural look: the wooden amuse and dessert cups (50 pieces), meant for small desserts and amuse-bouches.
Checklist and frequently asked questions
- Choose the box based on the number of pieces: 1, 2, a few or a whole box.
- Put a 10 cm cake card under each pastry.
- Pack cookies individually in a cookie box, or on a cookie card with a bag.
- Use mini baking cups for bonbons, dates or strawberries.
- Choose a theme box (heart or Christmas tree) for a larger quantity of minis.
How many mini cupcakes fit in the heart box and the Christmas tree box? The heart box holds 29 mini cupcakes, the Christmas tree box 30.
Where can I find all the boxes for mini cupcakes? In the mini cupcake boxes collection.
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